Motivational interviewing is a client-centered counseling approach designed to enhance an individual's motivation to change. It involves open-ended questions, reflective listening, and affirmations to help clients explore their feelings and ambivalence about change. The goal is to empower clients to find their own reasons for making positive changes in their lives. This technique is often used in various fields, including substance abuse treatment, healthcare, and mental health counseling. By fostering a supportive environment, motivational interviewing encourages clients to articulate their goals and develop a plan for achieving them, ultimately leading to more sustainable behavior change.