飛騨牛 (Hida beef) is a premium brand of beef from the Hida region in Gifu Prefecture, Japan. It is known for its rich marbling, tenderness, and deep flavor, which result from the unique feeding and raising methods of the cattle. The breed used is primarily Wagyu, renowned for its high-quality meat. Hida beef is often enjoyed in various dishes, including sukiyaki and shabu-shabu, where its flavor can be fully appreciated. The strict grading system ensures that only the best quality beef is labeled as Hida, making it a sought-after delicacy both in Japan and internationally.