The K'iche' Maya are an indigenous group primarily located in the highlands of Guatemala. They are known for their rich cultural heritage, including traditional clothing, music, and dance. The K'iche' language is part of the Mayan language family and is spoken by many in the community. Historically, the K'iche' Maya were one of the most powerful groups in the region, known for their city of Q'umarkaj (also called Utatlán). They played a significant role in the Maya civilization and are famous for the Popol Vuh, a sacred text that narrates their mythology and history.