GoCompare is a price comparison website based in the United Kingdom. It allows users to compare prices for various services, including car insurance, home insurance, energy, and financial products. By entering their details, users can quickly see different options and choose the best deal for their needs. Founded in 2006, GoCompare aims to help consumers save money by making it easier to find competitive prices. The platform features a user-friendly interface and provides information on various providers, ensuring that users can make informed decisions when selecting services.