A Digital Marketing Agency is a company that specializes in promoting products or services through online channels. These agencies use various strategies, including search engine optimization (SEO), social media marketing, and content creation, to help businesses reach their target audience effectively. These agencies often work with clients of all sizes, from small startups to large corporations, to enhance their online presence. By leveraging data analytics and digital tools, they create tailored marketing campaigns that aim to increase brand awareness, drive website traffic, and ultimately boost sales.