Digital banners are online advertisements that appear on websites, social media platforms, and mobile apps. They come in various sizes and formats, including static images, animated graphics, and videos. Digital banners are designed to capture the attention of users and promote products, services, or events. They often include a call-to-action, encouraging viewers to click for more information or to make a purchase. These banners can be targeted to specific audiences based on demographics, interests, and online behavior. Advertisers use tools like Google Ads and Facebook Ads to create and manage their digital banner campaigns, allowing for real-time performance tracking and adjustments.