A fitness professional is an individual who specializes in helping others improve their physical health and well-being. They often hold certifications in areas such as personal training, group fitness, or nutrition. Their primary goal is to guide clients in achieving their fitness objectives through tailored exercise programs and nutritional advice. These professionals may work in various settings, including gyms, health clubs, or private studios. They often conduct assessments to determine a client's fitness level and create personalized plans that may include activities like strength training, cardiovascular exercise, and flexibility training.