A cold press is a type of machine used to extract juice or oil from fruits, vegetables, or seeds without applying heat. This method preserves the nutrients and flavors better than traditional pressing techniques, which often involve heat that can degrade quality. Cold pressing is commonly used for making fresh juices and high-quality oils, such as olive oil. In the cold pressing process, the raw materials are crushed and then pressed to release their liquid content. The absence of heat helps maintain the natural enzymes and vitamins, making cold-pressed products popular among health-conscious consumers. This technique is often associated with cold-pressed juice and nut oils.