An advertising campaign is a coordinated series of promotional messages designed to reach a specific audience. These campaigns often use various media channels, such as television, radio, social media, and print, to convey a consistent message about a product or service. The goal is to increase brand awareness, drive sales, or promote a specific event. Successful advertising campaigns typically involve research to understand the target audience and creative strategies to engage them. Marketers may use slogans, visuals, and storytelling to make their messages memorable. Campaigns can vary in duration and scale, from short-term promotions to long-term brand-building efforts.