Voting behavior refers to the patterns and reasons behind how individuals choose to cast their votes in elections. Factors influencing voting behavior include demographics such as age, gender, and education, as well as social influences like family, friends, and community. Political parties, candidates, and issues also play a significant role in shaping voters' decisions. Additionally, voting behavior can be affected by psychological factors, including personal beliefs and values. Events such as debates, campaign advertisements, and media coverage can sway public opinion and impact voter turnout. Understanding these behaviors helps researchers and political analysts predict election outcomes and develop strategies for engaging voters.