User reviews are evaluations or feedback provided by individuals who have used a product or service. These reviews can be found on various platforms, such as Amazon, Yelp, or TripAdvisor, and often include ratings, comments, and personal experiences. They help potential customers make informed decisions by sharing insights about quality, performance, and satisfaction.
Businesses often pay attention to user reviews as they can significantly impact reputation and sales. Positive reviews can attract new customers, while negative ones may prompt companies to improve their offerings. Overall, user reviews serve as a valuable resource for both consumers and businesses in the marketplace.