TripAdvisor is a popular travel website that helps users plan their trips by providing reviews and ratings for hotels, restaurants, and attractions. It allows travelers to share their experiences and opinions, making it easier for others to make informed decisions about where to stay and what to do. In addition to user-generated content, TripAdvisor offers booking options for accommodations and activities, often featuring competitive prices. The platform also includes travel forums where users can ask questions and receive advice from fellow travelers, enhancing the overall travel planning experience.