Usage Metrics
Usage metrics are quantitative measurements that track how often and in what ways a product, service, or application is used. These metrics can include data points such as the number of active users, session duration, and frequency of use. By analyzing these figures, businesses can gain insights into user behavior and preferences.
Understanding usage metrics helps organizations improve their offerings and enhance user experience. For instance, software developers can identify features that are popular or underutilized, allowing them to make informed decisions about updates and new functionalities. This data-driven approach supports better engagement and customer satisfaction.