Sensory psychology is the study of how our senses—such as sight, hearing, taste, touch, and smell—affect our perception and behavior. It explores how sensory information is processed by the brain and how it influences our experiences and interactions with the world around us. This field examines the mechanisms behind sensory perception and how it can vary among individuals. Researchers in sensory psychology often investigate topics like sensory thresholds, perception, and sensory integration. They may also study conditions such as synesthesia, where stimulation of one sense leads to automatic experiences in another. Understanding sensory psychology can help improve areas like marketing, education, and therapy.