Sensitive information refers to any data that must be protected from unauthorized access due to its confidential nature. This can include personal details like Social Security numbers, bank account information, and medical records. If this information falls into the wrong hands, it can lead to identity theft, financial loss, or privacy violations. Organizations also handle sensitive information, such as trade secrets or customer data. Protecting this information is crucial for maintaining trust and compliance with laws like GDPR or HIPAA. Proper security measures, such as encryption and access controls, help safeguard sensitive information from potential threats.