A product demo is a presentation that showcases the features and benefits of a specific product. It allows potential customers to see how the product works in real-time, helping them understand its value and functionality. Demos can be conducted in person or online, making them accessible to a wider audience. These demonstrations are often used in sales and marketing strategies to engage customers and answer their questions. By providing a hands-on experience, product demos can increase customer confidence and encourage purchasing decisions. Companies like Apple and Microsoft frequently use product demos to highlight new technology and innovations.