Goals, often referred to as targets, are specific outcomes or achievements that individuals or organizations aim to reach within a certain timeframe. They provide direction and motivation, helping to focus efforts on what is important. Goals can be short-term, like completing a project, or long-term, such as achieving a career milestone. Setting clear and measurable goals is essential for tracking progress and success. By defining goals using the SMART criteria—Specific, Measurable, Achievable, Relevant, and Time-bound—people can create actionable plans that lead to desired results. This structured approach enhances accountability and encourages continuous improvement.