George Gallup was an American statistician and pioneer in the field of public opinion polling. He founded the Gallup Organization in 1935, which became known for its innovative methods in measuring public sentiment and political trends. His work helped to establish polling as a vital tool in understanding the views of the general population. Gallup is best known for developing the Gallup Poll, which surveys public opinion on various issues, including politics, social issues, and consumer behavior. His contributions significantly influenced how politicians, businesses, and researchers gauge public attitudes and make informed decisions based on data.