Exploratory Research
Exploratory research is a type of research conducted to gain a deeper understanding of a topic or problem when there is little existing information. It often involves gathering qualitative data through methods like interviews, focus groups, or open-ended surveys. This approach helps researchers identify patterns, generate ideas, and formulate hypotheses for further study.
This research is particularly useful in fields such as social sciences, marketing, and healthcare, where complex issues may not have clear solutions. By exploring various perspectives and experiences, researchers can develop a foundation for more structured research in the future.