Dynamic content refers to web content that changes based on user interactions or preferences. Unlike static content, which remains the same for all users, dynamic content can be personalized to enhance user experience. For example, when visiting a website, a user might see different product recommendations based on their previous browsing history or location. This type of content is often powered by technologies such as JavaScript and server-side scripting. It allows businesses to engage users more effectively by delivering relevant information, offers, or advertisements tailored to individual needs. As a result, dynamic content can lead to higher user satisfaction and increased conversion rates.