A Digital Asset Management System (DAMS) is a software solution that helps organizations store, organize, and manage their digital assets, such as images, videos, and documents. It provides a centralized repository where users can easily access, share, and collaborate on these assets, improving efficiency and consistency in content usage. DAMS often includes features like metadata tagging, search functionality, and version control, making it easier to find and track assets. By streamlining the management of digital content, systems like these are essential for businesses, marketing teams, and creative professionals who rely on a vast array of digital materials in their work.