A Crisis Communication Plan is a strategic framework that organizations use to communicate effectively during emergencies or unexpected events. It outlines the procedures for sharing information with stakeholders, including employees, customers, and the media, to ensure clarity and consistency. The plan typically includes key messages, designated spokespersons, and communication channels to be used. Having a well-prepared Crisis Communication Plan helps organizations manage their reputation and maintain trust during challenging times. It allows for timely responses to issues, minimizing confusion and misinformation. Regular training and updates to the plan are essential to ensure readiness when a crisis occurs.