Convenience Sampling
Convenience sampling is a non-probability sampling technique where researchers select participants based on their easy availability and proximity. This method is often used when time, budget, or logistical constraints make it difficult to conduct a more rigorous sampling process. For example, a researcher might survey people in a nearby park rather than seeking a more representative sample from the entire population.
While convenience sampling can save time and resources, it may lead to biased results since the sample may not accurately reflect the broader population. This limitation can affect the validity of the research findings, making it essential for researchers to acknowledge the potential shortcomings of this approach.