Classic marketing refers to traditional methods of promoting products and services, primarily through channels like print advertisements, television commercials, and radio spots. This approach focuses on reaching a broad audience to create brand awareness and drive sales. Classic marketing often relies on established strategies such as the 4 Ps—Product, Price, Place, and Promotion—to effectively position a brand in the market. In addition to mass media, classic marketing includes direct mail campaigns and outdoor advertising, such as billboards. These methods aim to capture the attention of potential customers in their everyday environments. While digital marketing has gained prominence, classic marketing remains a foundational aspect of many businesses' overall strategies.