"Basic Color Terms: Their Universality and Evolution" explores how different cultures categorize colors. Research shows that while languages may have varying numbers of color terms, certain basic colors, like red, green, and blue, appear universally across many languages. This suggests a shared human perception of color. The evolution of color terms reflects both linguistic and cultural changes. As societies develop, their languages often expand to include more specific color distinctions. For instance, the addition of terms for cyan or magenta in some languages illustrates how technological advancements and cultural exchanges influence color terminology over time.