Amway is a multi-level marketing company that sells a variety of products, including health, beauty, and home care items. Founded in 1959 by Jay Van Andel and Rich DeVos, it operates in over 100 countries and territories worldwide. Amway's business model allows individuals to become independent distributors, earning income through direct sales and by recruiting others to join the business. The company is known for its flagship products, such as Nutrilite vitamins and Artistry skincare. Amway emphasizes personal development and entrepreneurship, offering training and support to its distributors. Despite its success, it has faced criticism and legal challenges related to its business practices.