window displays
Window displays are visual presentations created in the front windows of retail stores. They are designed to attract customers by showcasing products, themes, or seasonal promotions. These displays often use creative arrangements, lighting, and props to enhance the overall appeal and draw attention from passersby.
Retailers use window displays as a marketing tool to communicate their brand identity and entice shoppers. Effective displays can influence purchasing decisions and create a memorable shopping experience. They often change frequently to reflect new merchandise, holidays, or special events, keeping the storefront fresh and engaging for customers.