shelf talkers
Shelf talkers are small signs or displays placed on retail shelves to provide information about products. They often highlight special promotions, features, or benefits of the items nearby. Retailers use shelf talkers to attract customers' attention and encourage them to make a purchase.
These displays can come in various shapes and sizes, typically made from cardboard or plastic. Shelf talkers are commonly found in grocery stores, pharmacies, and other retail environments. By effectively communicating key messages, they help shoppers make informed decisions while navigating the aisles, ultimately enhancing the shopping experience.