Search engine rankings refer to the position of a website on the results page of a search engine, such as Google or Bing. When users enter a query, the search engine displays a list of relevant websites, with the highest-ranking sites appearing at the top. Higher rankings typically lead to more visibility and traffic for a website. Several factors influence search engine rankings, including the quality of content, the number of backlinks, and the website's loading speed. Search engines use complex algorithms to evaluate these factors and determine the most relevant results for users' queries.