satisfaction score
A satisfaction score is a numerical measure that reflects how pleased customers are with a product, service, or experience. It is often gathered through surveys where respondents rate their satisfaction on a scale, such as 1 to 10. This score helps businesses understand customer feelings and identify areas for improvement.
Companies use satisfaction scores to track performance over time and compare their results with industry standards. A higher score typically indicates better customer experiences, while a lower score may signal issues that need addressing. This metric is crucial for enhancing customer loyalty and driving business success.