Performance analytics platforms are software tools designed to collect, analyze, and visualize data related to the performance of various systems, processes, or individuals. These platforms help organizations track key performance indicators (KPIs) and gain insights into their operations, enabling better decision-making and improved efficiency. By utilizing data visualization techniques, performance analytics platforms present complex information in an easily digestible format. They often integrate with other systems, such as customer relationship management (CRM) or enterprise resource planning (ERP) software, to provide a comprehensive view of performance across different areas of a business.