A discount is a reduction in the price of a product or service. It allows customers to pay less than the original price, making items more affordable. Discounts can come in various forms, such as a percentage off the total price or a fixed amount deducted. For example, a store might offer a 20% discount on clothing during a seasonal sale, encouraging more people to shop. Businesses use discounts to attract customers and boost sales. They can be found in many places, from online retailers to local restaurants. Discounts not only help customers save money but also create excitement around special promotions and events.