A custom website is a website specifically designed and developed to meet the unique needs and preferences of a business or individual. Unlike template-based websites, which use pre-made designs, custom websites are built from scratch, allowing for tailored features, layouts, and functionalities. This ensures that the website aligns perfectly with the brand's identity and goals. Creating a custom website often involves collaboration between web designers, developers, and clients. The process includes planning, designing, coding, and testing to ensure the final product is user-friendly and effective. Custom websites can enhance user experience and improve online presence, making them a valuable investment for many organizations.