A business decision is a choice made by individuals or groups within an organization that affects its operations, strategy, or overall direction. These decisions can range from daily operational choices, like managing staff schedules, to strategic moves, such as entering new markets or launching new products. Effective business decisions often rely on data analysis, market research, and input from stakeholders. Tools like SWOT analysis and cost-benefit analysis can help leaders evaluate options and predict potential outcomes, ensuring that the chosen path aligns with the organization's goals and resources.