"Vox Pop" is a Latin term meaning "voice of the people." It refers to a method of gathering public opinion by interviewing individuals in a spontaneous and informal manner. This approach is often used in media, such as television or radio, to capture diverse perspectives on current events or social issues. In a typical Vox Pop segment, reporters ask questions to random passersby, allowing them to express their thoughts and feelings. This technique provides a snapshot of public sentiment and can highlight varying viewpoints within a community, making it a valuable tool for understanding societal trends and attitudes.