Value misalignment occurs when the goals or principles of different parties do not match, leading to conflicts or inefficiencies. For example, in a business setting, if a company's leadership prioritizes profit maximization while employees value work-life balance, this discrepancy can create dissatisfaction and hinder productivity. In the context of technology, value misalignment can arise between developers of artificial intelligence systems and the users or society at large. If the creators of an AI, like ChatGPT, focus on performance metrics without considering ethical implications, it may result in outcomes that do not align with societal values, such as fairness or privacy.