Trix is a brand of breakfast cereal made primarily from corn and sugar. It is known for its colorful, fruit-shaped pieces that appeal to children. Originally introduced in 1954, Trix was marketed as a cereal that could be enjoyed with milk or eaten dry as a snack. The cereal is often associated with its mascot, Trix Rabbit, who is a cartoon character that tries to steal the cereal from children. The slogan "Silly rabbit, Trix are for kids!" emphasizes the idea that Trix is a fun treat meant for children, not for adults.