Tony the Tiger is a fictional character and the mascot for Frosted Flakes, a popular breakfast cereal produced by Kellogg's. He is depicted as a friendly, anthropomorphic tiger known for his energetic personality and catchphrase, "They're grrreat!" Tony has been a prominent figure in advertising since his debut in 1952, appealing to both children and adults. Tony is characterized by his orange and black stripes, blue eyes, and a cheerful demeanor. He often promotes the idea of a balanced breakfast and encourages an active lifestyle. Over the years, he has become an iconic symbol in American pop culture, recognized for his positive messages and engaging presence in commercials.