A "swing voter" refers to an individual who does not consistently vote for one political party and may change their preference from election to election. These voters are often seen as crucial in determining the outcome of elections, especially in closely contested areas. Their decisions can be influenced by various factors, including current events, candidate appeal, and specific issues. Swing voters are typically found in battleground states, where the political landscape is competitive. Political parties often target these voters with tailored campaigns, hoping to sway their opinions and secure their votes. Understanding the motivations of swing voters is essential for candidates aiming for electoral success.