A subscription is a business model where customers pay a recurring fee to access a product or service. This can include digital content like streaming services, magazines, or software, as well as physical goods like meal kits or subscription boxes. Subscriptions can be billed monthly, quarterly, or annually, providing convenience and often cost savings for users. Many companies offer different subscription tiers, allowing customers to choose a plan that fits their needs. This model benefits businesses by providing a steady revenue stream and fostering customer loyalty. Popular examples of subscription services include Netflix, Spotify, and Amazon Prime.