The subconscious refers to the part of the mind that operates below the level of conscious awareness. It influences thoughts, feelings, and behaviors without individuals being fully aware of it. This hidden aspect of the mind stores memories, experiences, and learned behaviors, often affecting decision-making and emotional responses. Many psychological theories, including those proposed by Sigmund Freud, emphasize the importance of the subconscious in shaping personality and behavior. It can be accessed through techniques like dream analysis and free association, helping individuals uncover hidden thoughts and feelings that may impact their daily lives.