Rewards, or incentives, are benefits given to encourage specific behaviors or actions. They can take various forms, such as money, gifts, or recognition, and are often used in workplaces, schools, and marketing strategies. The goal of rewards is to motivate individuals to achieve desired outcomes, like improving performance or increasing engagement. Incentives can be intrinsic or extrinsic. Intrinsic incentives come from within, such as personal satisfaction or a sense of accomplishment, while extrinsic incentives are external rewards, like bonuses or awards. Understanding how different types of rewards affect behavior can help organizations and individuals create effective motivation strategies.