Retail fixtures are essential components in stores that help display products and enhance the shopping experience. These fixtures include items like shelves, racks, display cases, and mannequins, which are designed to organize merchandise and make it easily accessible to customers. They play a crucial role in attracting attention and encouraging purchases. In addition to showcasing products, retail fixtures can also influence the store's layout and flow. Properly arranged fixtures can guide customers through the space, making it easier for them to find what they need. Effective use of retail fixtures can lead to increased sales and improved customer satisfaction.