"Pura Vida" is a popular phrase in Costa Rica that translates to "pure life" in English. It embodies a positive and relaxed lifestyle, emphasizing happiness, simplicity, and appreciation for life. The expression is used in various contexts, from greetings to farewells, and reflects the friendly and laid-back nature of Costa Rican culture. The concept of "Pura Vida" encourages people to focus on the present moment and enjoy life’s little pleasures. It promotes a sense of community and connection among individuals, making it a central part of daily interactions in Costa Rica. This philosophy has gained recognition beyond the country, symbolizing a carefree and optimistic approach to life.