The principles of homeopathy are based on the idea that "like cures like," meaning a substance that causes symptoms in a healthy person can be used to treat similar symptoms in a sick person. Homeopathic remedies are prepared through a process of serial dilution and succussion (vigorous shaking), which is believed to enhance the healing properties of the substance while minimizing toxicity. Another key principle is the concept of individualization, where treatment is tailored to the unique symptoms and overall health of each patient. Homeopathy emphasizes the body's ability to heal itself, aiming to stimulate this natural process rather than merely suppressing symptoms.