Otavalo is a town located in the Andes mountains of Ecuador, known for its vibrant indigenous culture and rich history. It is famous for the Otavalo Market, one of the largest and most well-known markets in South America, where visitors can find a variety of handmade crafts, textiles, and traditional foods. The town is surrounded by stunning natural landscapes, including the Imbabura Volcano and several beautiful lakes. Otavalo is home to the Kichwa people, who maintain their traditions and customs, making it a popular destination for those interested in experiencing indigenous culture and heritage.