Organizational goals are specific, measurable objectives that a company aims to achieve within a certain timeframe. These goals guide the direction of the organization and help align the efforts of employees towards common outcomes. They can vary in scope, from increasing sales to improving customer satisfaction or expanding into new markets. Setting clear organizational goals is essential for effective planning and decision-making. By establishing these targets, organizations can track their progress and make necessary adjustments. This process often involves input from various departments, ensuring that all areas of the organization, such as marketing, finance, and human resources, work collaboratively towards shared objectives.