Olark is a live chat software that allows businesses to communicate with their customers in real-time. It is designed to enhance customer support and engagement by providing instant assistance through chat on websites. Users can easily integrate Olark into their sites, making it accessible for visitors to ask questions or get help. The platform offers various features, including chat transcripts, visitor insights, and customizable chat boxes. These tools help businesses understand customer needs better and improve their service. Olark is suitable for companies of all sizes, aiming to create a more interactive and responsive online experience.