Naver Pay is a digital payment service offered by Naver, a popular South Korean online platform. It allows users to make secure online transactions, pay for goods and services, and transfer money easily through their smartphones or computers. Users can link their bank accounts or credit cards to their Naver Pay account for convenient payments. In addition to online shopping, Naver Pay can be used for in-store purchases at participating retailers. The service also offers rewards and cashback programs, encouraging users to earn points for their transactions. Overall, Naver Pay aims to simplify the payment process for its users.