Millennials and Generation Z
Millennials, born approximately between 1981 and 1996, are known for their adaptability to technology and social change. They experienced the rise of the internet and social media, which significantly influenced their communication and work styles. This generation values experiences over material possessions and often prioritizes work-life balance.
Generation Z, born from the mid-1990s to the early 2010s, is the first generation to grow up with smartphones and social media from a young age. They are characterized by their digital fluency and strong awareness of social issues. This generation tends to be pragmatic and values diversity, inclusivity, and mental health.